Lucit, founded in 2019, is focused on developing software solutions that help power digital creatives in the Out of Home space including roadside digital billboards

Our first to market application launched in 2020 and is powering creatives for digital OOH companies throughout North America.

Leadership Team

Lucit was co-founded by Gina Gordon and Eric Kubischta in 2019


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Gina Gordon


Gina’s creative strategies have helped build branding campaigns in hospitality, healthcare, energy, and recruitment. Formerly the Director of Sales for BisManOnline, she worked with corporations large and small throughout the upper midwest and Canada.


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Eric Kubischta


Eric architected custom data feed integration tools and software that managed assets and built AI solutions for end users. He is a former global account manager for Microsoft business in Asia and the Americas with Sykes Enterprises, and the former Technology Director for BisManOnline.