Everyone knows that getting in shape is a common New Years' Resolution. Why not take advantage of it and use Lucit to promote businesses that focus on fitness? Be it a gym or a yoga studio, Lucit is the perfect tool for encouraging people to stick to their resolutions. Secure OOH dollars from the fitness industry by providing them the tools to advertise in the OOH industry like they advertise online.
Give them an easy way to
Run full-size creatives. Gyms can use Lucit to quickly and easily run full size creatives saving time and money for all parties involved. Easily upload a full size creative, like one encouraging people to follow through with their New Year's resolutions, and take it down again just as easily when the season is over.
Promote class availability. Lucit can connect to online scheduling software and generate creatives based on class availability. Add/remove specific class spots that they wish to promote with their digital screen campaign. As class spots are filled or opened up, Lucit automatically updates to reflect that data. Use a template that says "There are xx number of spots left for CYCLEBAR today at 5:30. Don't miss out!" that automatically inputs the number of spots left. Creatives will automatically stop running once the class has started.
Promote class participants. Look at the social media pages of local gyms, personal trainers, and fitness clubs. What are they posting? Their clients. They are posting pictures of their clients attending a class, before and afters, etc. With Lucit, they can do this on digital billboards just as easily as they can on social media. Click +Post, choose a photo, type a caption, and boom, advertising their class participants or clients on big screens is now just as easy as advertising them on social media, but more effective. Make it that easy for them, and they'll do it.
Set a schedule and a frequency to fill a spot or sell merch. There are various ways that fitness entities can take advantage of the ability to schedule creatives and control the frequency with which they play on the screen. Lucit allows advertisers to set creatives to run for any day(s) that they wish, the creative will stop/start at the appropriate times. Then they can continue on to control the frequency play percentage of each individual creative by moving a slider. Post a creative about current membership sales, set the creative to run the length of the sale, and set the frequency to play this creative more often than others.
Hurry up and get on board before those New Years Resolutions fizzle out!
Check out Lucit.cc to get started.