Index:
These templates would be appropriate for a brokerage wishing to promote their properties. Not what you’re looking for? Click here.
Deliverables –
Note: Please refer to our List of Best Practices before submitting your deliverables.
The following 3 items MUST all be included in your final deliverable. See below for more info on each.
A PNG template with transparent areas where the text and image would go.
A PNG example of a filled-in template
Any font files used
Please see our Creative Template Specs for more information on deliverables and other general information on creatives.
This template would be appropriate for a brokerage wishing to promote the properties of multiple agents. Not what you’re looking for? Click here.
Inventory Template Information –
Creative Size:
This will depend on the billboard size(s) in the campaign. Refer to the appropriate sales representative if you are not sure.
Dynamic Fields:
Property Photo- Your creative will include space where a property photo goes. Once the campaign is active, this space will be automatically filled by the primary photo of that property from the advertiser’s MLS system.
Agent Photo- Your creative will include a space (typically, although not necessary) where the agent’s headshot goes. Once this campaign is active, this space will be automatically filled with the agent’s headshot from their MLS system.
Agent Details- Your creative can include various dynamic fields about the agent to be automatically filled by the MLS system for each agent including name, phone number, email, etc. It is the advertiser’s choice how much information they’d like included on the creative.
Property Details- Your creative can include various dynamic fields about the property to be automatically filled by the MLS system including price, address, street name, city, sale status, etc. It is the advertiser’s choice how much information they’d like included on the creative.
Non-Dynamic Fields:
The creative can also include non-dynamic fields that will remain the same on every creative such as the advertiser logo, website, etc. It is the advertiser’s choice how much information they’d like included on the creative.
Examples:
Business Card Template Information:
Creative Size:
This will depend on the billboard size(s) in the campaign. Refer to the appropriate sales representative if you are not sure.
Dynamic Fields:
Agent Photo- Your creative will include a space where the agent’s headshot goes. Once this campaign is active, this space will be automatically filled with each agent’s headshot from the MLS system.
Agent Details- Your creative can include various dynamic fields about the agent to be automatically filled by the MLS system for each agent including name, phone number, email, etc. It is the advertiser’s choice how much information they’d like included on the creative.
Non-Dynamic Fields:
The creative can also include non-dynamic fields that will remain the same on every creative such as the advertiser logo, website, etc. It is the advertiser’s choice how much information they’d like included on the creative.