Index:
These templates would be appropriate for an individual agent wishing to promote their properties. Not what you’re looking for? Click here.
Deliverables –
Note: Please refer to our List of Best Practices before submitting your deliverables.
The following 3 items MUST all be included in your final deliverable. See below for more info on each.
A PNG template with transparent areas where the text and image would go.
A PNG example of a filled-in template
Any font files used
Please see our Creative Template Specs for more information on deliverables and other general information on creatives.
Inventory Template Information –
Creative Size:
This will depend on the billboard size(s) in the campaign. Refer to the appropriate sales representative if you are not sure.
Dynamic Fields:
Property Photo- Your creative will include space where a property photo goes. Once the campaign is active, this space will be automatically filled by the primary photo of that property from the advertiser’s MLS system.
Agent Photo- Since this creative is for an individual agent, the agent photo can either be a static photo on the graphic or dynamic and it can pull from the agent’s MLS system.
Agent Details- Since this creative is for an individual agent, the agent details can either be static information on the graphic or dynamic that gets pulled from the agent’s MLS system including agent name, phone number, email, etc.
Property Details- Your creative can include various dynamic fields about the property to be automatically filled by the MLS system including price, address, street name, city, sale status, etc. It is the advertiser’s choice how much information they’d like included on the creative.
Non-Dynamic Fields:
The creative can also include non-dynamic fields that will remain the same on every creative such as the advertiser logo, website, etc. It is the advertiser’s choice how much information they’d like included on the creative.
Examples:
Business Card Template –
Creative Size:
This will depend on the billboard size(s) in the campaign. Refer to the appropriate sales representative if you are not sure.
Dynamic Fields:
Agent Photo- Since this creative is for an individual agent, the agent photo can either be a static photo on the graphic or dynamic and it can pull from the agent’s MLS system.
Agent Details- Since this creative is for an individual agent, the agent details can either be static information on the graphic or dynamic that gets pulled from the agent’s MLS system including agent name, phone number, email, etc.
Non-Dynamic Fields:
The creative can also include non-dynamic fields that will remain the same on every creative such as the advertiser logo, website, etc. It is the advertiser’s choice how much information they’d like included on the creative.