The perfect out-of-home sales pitch doesn’t exi….. WRONG. It does.
Keep these tricks in mind for the perfect OOH sales pitch.
· Use spec art. Provide a creative, and show it on the actual screens being pitched.
· Provide the numbers. Provide the total plays and impressions, also broken down by screen being pitched.
· Make it easy. Give the client control to easily update content whenever, wherever, and however.
· Don’t oversell it. Simply tell what the offer is, and be confident in the value of it.
Find more pitch tips here.