Jobs

Job Description: This person will be responsible for all internal and external marketing efforts for our current product, and all future product launches. They will  develop the design, creation, and delivery of the ad campaigns across multiple channels nationwide. This position will be hyper focused on delivering measurable inbound leads generated from their strategic media placements in industry publications, websites, emails, social media, press releases, and relationships they develop within the target market verticals. 

Objectives

  • Increase awareness and adoption of Lucit among digital billboard operator companies in the US And Canada
  • Increase Lucit users at Real Estate Brokerages and Automotive Dealerships and other verticals
  • Increase industry awareness of Lucit in the OOH Industry.

Essential Duties and Responsibilities

  • Create internal marketing materials (including product explainer videos, sales materials, etc…
  • Work with the sales team to determine key marketing targets and develop a strategic plan
  • Write and Promote Press Releases pertaining to: New partnerships, new product launches, New Product Features, etc.
  • Write and send out emails to our database of clients, users, and operators
  • Manage all social media accounts (create content, purchase ad space, and create ads for Lucit)
  • Create ads for placement on targeted online publications
  • Plan, design and manage trade-show booths at industry conventions
  • Develop relationships with industry insiders, industry publication editors and journalists, and marketing teams within partnership organizations
  • Must create compelling ads that can articulate the value proposition of the product across marketing channels 
  • Create landing pages
  • Analyze and track KPI’s to gauge the effectiveness of each campaign including:
    • Sales Revenue
    • Cost per lead
    • New contact rate
    • Conversion rate

Qualifications:

  • At least 2-5 years experience in marketing or (proven experience in marketing or similar role)
  • Strong written and verbal communication skills 
  • Skilled in writing and editing content 
  • Strong organization, prioritization and project management skills
  • Team focused. This job is a very team-based position and this person must work well with a  team
  • Some graphic design experience is preferred but not required

Location

This job is located in Bismarck, ND at our downtown office

Apply

Apply by sending your resume and cover letter to : jobs@lucit.cc