Lucit Connects to MLS
Lucit can connect to any MLS.
We’ve worked with numerous providers including FlexMLS, HomeNet, Paragon, and Navica MLS, to name a few
Add & Remove Properties Instantly
Add properties to promote by hitting the plus icon, and remove properties by hitting the trash icon
Properties added or removed from the MLS will be automatically added or removed
Price, photo and any other changes will be automatically reflected
Lucit sends “SOLD” notifications when a property has been removed from the billboard
Control Frequency of Ads
Click the lines next to Inventory Items
Move the slider to control frequency of ads running
Example: You may want to promote millionaire dollar houses more frequently then empty lots
Frequency defaults to all ads running equally, if not set otherwise.
Post Ads to Billboards Just Like Social Media
Click +Post, choose a photo and a caption to insert in your dynamic template and post to digital billboards in real time
This feature is great for posting open houses, holidays/special occasions, new homeowners, etc.
Run Dynamic Brand Recognition Creatives
No properties? No problem. Run brand recognition creatives
There will be one dynamic template that autofills with realtors’ headshot, phone number, etc.
Run Full Size Creatives
Click +Creative, choose the graphic, and hit Activate to upload full size creatives
This allows you to see overall campaign stats and control ad frequency all in one place
Schedule Creatives
Click the gear icon to schedule creatives to run on certain dates or for certain periods of time
Schedule a single day or multiple
Schedule a single date range or multiple
When a creative is scheduled for specific days, the gear icon will remain colored
Real Time Analytics
Analytics show plays and impressions by period, creative, property, campaign, or by billboard
Realtors can show homeowners that their hired realtor advertised their home for sale on billboards 1,000 times in the last 30 days
Affordable Advertising with Lucit Slot Sharing
Lucit allows a number of realtors to share a slot, making digital billboard advertising affordable
Each realtor will only be able to manage their own properties from their app account
Brokers can manage and see all their realtors’ properties
Lucit can bill the brokerage or individual realtors
